Our Brands – Food Club, Full Circle, Paws & More

King Kullen is committed to quality foods, and that’s why we choose the brands we stock in our store selectively. Food Club, Full Circle, Top Care, Paws, Flock’s Finest, Domestix, and Clear Value all have reputations for quality food made from natural ingredients for both you and your pets. Read more about all the brands we carry below and look for them the next time you’re shopping at King Kullen!


Food Club products provide consumers with a full range of consistent quality products that are guaranteed to please, and priced well below national brand counterparts. Food Club products are formulated with high quality ingredients, and offer a double your money back guarantee. You will find nearly 1,200 Food Club items throughout King Kullen, in almost every aisle. While you will always see savings at the register, Food Club will never compromise quality for price. Food Club’s commitment to quality is 100% satisfaction or double your money back.

Full Circle believes natural and organic products are an important part of a healthy and well-rounded lifestyle. For over 10 years, Full Circle has been sourcing great-tasting products through partnerships with the best growers to deliver great-tasting, high-quality products made from only the finest natural and organic ingredients. Full Circle joins only with supplier-partners that follow the strictest guidelines for sustainability in order to protect Mother Earth. Full Circle is committed to providing products that are minimally processed, and free of artificial preservatives, artificial colors, and artificial flavorings. Over the years, Full Circle has tirelessly sourced products across the United States. Its calling: “Return to a natural way of living” was created with you, the inspired consumer, in mind. Full Circle knows you are passionate about giving your family the very best and hopes to be a part of that mission!

Over 100 Full Circle items can be found in the grocery, seafood, and bakery department of King Kullen. These items include:

  • Bread
  • Cereal
  • Juice
  • Seafood Fillets
  • Shrimp (raw and cooked)
  • Salad Dressings
  • Paper Products
  • Chicken Broth
  • Canned Vegetables
  • Tea and Coffee

Top Care takes everything it knows about caring and puts it into their products.  Top Care makes products to relieve your aches and pains, to quiet your cough, or help you sleep through the night.  Top Care also gives parents everywhere piece of mind with a complete line of children’s remedies.  Top Care helps treat life’s little scrapes with a full assortment of first aid and treatment products.  Simply put, Top Care has whatever you need to care for yourself or those who are important to you.

You can depend on Top Care to take care of you from head to toe.   King Kullen carries hundreds of Top Care Health Care and Beauty Care items for the whole family, including:

  • First Aid
  • Vitamins
  • Oral Hygiene
  • Hair Care
  • Baby Care
  • Cough and Cold
  • Allergy/Sinus Medicines
  • Pain Relievers
  • Stomach Remedies
  • Skin Care
  • Feminine Care
  • Shaving Accessories

All Top Care items carry a Quality Guaranteed symbol, which is your assurance that when you choose a Top Care item, you are choosing the very best.   Every Top Care item includes a toll free number printed on the back; should you ever have a question or want more information about a Top Care item, please feel free to turn to Top Care


No one understands that special friendship between people and their pets better than PAWS Premium™.

PAWS Premium knows that the connection between you and your pet involves more than quality food.   Healthy pets need attention, interaction and unconditional love to flourish.   We understand that pets are truly a member of your family.   Each package of PAWS Premium brand pet food celebrates this special bond by featuring two pals.  You’ll see pals that look alike, pals sharing daily routines, pals with the same attitude and pals on new adventures.

King Kullen carries nearly 100 PAWS Premium items: dog food, cat food, treats, biscuits and litter.  These are affordable, high quality alternatives to big name products for your furry friends.   PAWS Premium helps you give your pet 100% complete and balanced nutrients.   Your pet will love you even more when you bring the Paws Premium brand home from King Kullen.


King Kullen carries Flock’s Finest, a premium line of bird food and sunflower seeds available at store-brand prices.

Domestix is a premium quality line of non-food household supplies.   King Kullen carries Domestix brand cleanser, sponges and scouring pads.

Clear Value helps value-conscious shoppers stretch their budget even further by offering a wide variety of good quality products at some of the lowest prices around, everyday. Compare Clear Value to our competitors’ lowest prices – we think you’ll agree there’s no need to shop anywhere else.