About Us
Born of Irish immigrant parents in 1884, Michael J. Cullen learned about the grocery business during his early years of employment. At 18 he worked as a clerk for the Atlantic & Pacific Co., moving on to general sales manager at Mutual Grocery and Kroger Stores.
His natural marketing talents, work experience observations and insight in the grocery business led to his idea for mass merchandising - selling high volume at low profit margins.
He wrote a letter to the president of Kroger, describing his ideas that would
eventually revolutionize the industry, his letter went unanswered. Undaunted, and confident in his ability to see his idea become a reality, he quit his job and moved his family to Long Island.
It
was there that Cullen leased a vacant garage on Jamaica Avenue in Queens,
just a few blocks from a busy shopping district, and on August 4th, 1930
opened the doors to America's first supermarket, King Kullen Grocery Company.
Success
was instantaneous. People came from miles around. To the public, King Kullen
was more than a convenience - King Kullen meant affordable food and gained
recognition as the "World's Greatest Price Wrecker." By 1936 there were
17 King Kullen supermarkets doing approximately $6,000,000 annually. Although
Michael Cullen died suddenly, just 6 years after opening his first store,
King Kullen continued to grow and expand through the leadership of his
wife and the support of family members.
A positive
relationship between management and employees has been one of the greatest
contributors to the success of King Kullen. A leader in employee relations,
King Kullen surprised the industry by providing their employees with insurance, vacation
and pay raises in the late 30's and by 1940 was firmly established as New York's
premier supermarket.
In
the annals of merchandising history, Michael J. Cullen's story stands out
as one of vision, courage and tenacious perseverance. Like the best of
the innovators from our nation's past, the contributions he made to society
during his lifetime continue to affect us to this day. Today, three generations
later, King Kullen is still family controlled and operated, remains a leader
in the supermarket industry and is recognized by the Smithsonian Institute
as America's First Supermarket.
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